Axis Bank and Mumbai Police Launch new Campaign #MuhPeTaala

During the International Fraud Awareness week (12 – 18 November 2017), Axis Bank in association with Mumbai Police has launched its latest campaign #MuhPeTaala to promote safe banking. The aim of this campaign is to raise awareness about how to keep oneself safe from falling prey to fraudulent calls asking information such as pin code, CVV, OTP etc. The video features, Mumbai police officers explaining the important practice one must observe while online banking and if asked for personal banking details by strangers. It also informs that one must not disclose details such as OTP, CVV, passwords even if the caller claims to be a bank employee. It cautions the viewers that no bank will ever ask for any of these details.