Health and wellness startup cure.fit signed Hrithik Roshan as brand Ambassador

Hritik Roshan has been signed as a brand ambassador by a health and wellness startup Cure.fit announced on 8th of August 2017. The deal is worth Rs 100 crore. The actor will be associated with the brand for five years. Roshan’s deal with Cure.fit is the latest among startups signing on celebrities for brand recall and positioning.

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